What is the Job?

The ARC Manager Job: How it Works

ARCs work by specifically blocking processed food addiction as fostered by addiction marketing scientists at the processed food industry. The ARC works to block out an addiction technique known as “Surround Marketing.’  Surround marketing is effective because it uses Pavlovian conditioning of reward, stress and survival neurons in the brains of consumers to create intense cravings and drive compulsive eating. At the same time, Surround Marketing diverts blood flow to the reward and stress neurons and away from thinking neurons.  Surround Marketing also ‘kidnaps’ mirror neurons so we’re helplessly copying people in commercials for processed foods.

ARCs are designed to block out Surround Marketing with a matching high level of Surround Recovery Messaging.  ARCs' online resources are available 24 hours per day, 365 days per year just as food advertising is. The ARC provides both live programming with video chats and conference calls, as well as ever-present recovery programming in Facebook Groups, by email, and at our website resource center at www.foodaddictionreset.com.

ARC Managers partner with the Central ARC to personalize ARC Members’ experiences.  Each ARC Manager chooses an area that they’re especially interested in supporting.  These areas could be a demographic such as an age group, profession, or geographical location. Or, the focus could be on overcoming a particular condition such as diabetes, depression, or fatigue.

Central ARC makes it easy for each ARC Manager to successfully support their Members.  We take care of all administrative requirements. While Managers are specializing and connecting with their Members, Central ARC provides a complete program of support to Managers: 

On a daily basis Central ARC provides your ARC Members with easy-access recovery messaging:

  •  Intention Hour video chat
  •  Mindset Chat video hour
  •  Conference Call Dial-in Hour
  •  Resilience Hour Video Chat
  •  Podcast replay of conference call
  •  Newsletter
  •  Access to new webinars and workshops
  •  A bank of ARC hosts to cover sickness, vacation, etc.
  •  Website resources at www.foodaddictionreset.com
  • Handouts at www.foodaddictionresources.com 


Central ARC Provides Effective Marketing

The ARC Manager is fully supported by respectful and effective marketing programs. We excel at filling up ARCs. We will be filling your ARC using tested marketing approaches including:

  1. Specialized workshops showing new science that we invite prospects to. We  build new slides and rehearse presentations for your audiences.  Dr. Ifland is the leading expert in the field. 
  2.  We draw from the constantly growing (17,000 at last count) -member Facebook group, Food Addiction Education. Get your message in front of the thousands who need it.
  3. Reach out into specialist communities for prospects. We are trained in how to listen to your special markets and talk to those who suffer in a way that shows that we understand them.  We are building trust respectfully. 
  4. We are trained in how to connect, build trust, and establish relationships with potential ARC Members. Our prospects ask us to send ARC marketing materials to them.
  5. Access to 10,000+-member email list. We are promoting ARCs to the people who need them. 
  6. All the structure for the ARC websites including text and pictures. It will be modeled on www.foodaddictionreset.com.


Joan has the marketing dialed in. I've been in awe of the marketing machine built around getting people into the ARC. There is massive support to help each manager fill their ARCs. – Holly Levine


Central ARC frees ARC Managers from administration. We take care of...

  • Collection of ARC subscription fees
  •  Membership status
  •  A weekly ARC Manager meeting

Each ARC Manager…

  •  Identifies their own focus group. Possibly based on a disease, i.e. diabetes, depression, stroke, anxiety, or a group such as parents of young children, therapists, counselors or veterans. (Or you can help run one of the basic ARCs.)
  •   Follows up consciously and consistently with Members of their ARC.  Keeps their ARC Membership as full as possible.
  •  Gradually builds up to hosting a one-hour chat, Study Group, or TV Show about 10 times per week.
  •  Maintains an encouraging informational conversation with individual members over email or Private Messenger. (Text is also possible.)
  • Contributes twice daily posts for the Private ARC Facebook group and the Food Addiction Education FB Group.
  • Works consciously and consistently to retain ARC Members through Private Messenger Groups.


It's exciting to watch your ARC come together while creating a business for you. Each month, as you add and retain ARC Members, you see your income rise. Here's how that happens.

  • Each ARC holds up to 125 Members 
  • With 125 Members and a monthly fee of $59, an ARC generates gross revenues of $88,000 per year. ARC Managers can set their ARC fee at their own discretion.
  • 30% of revenues pay Central ARC for overhead and services
  • Depending on each Manager’s retention programs, you earn $40,000-60,000 per year which is is directly deposited into the ARC Manager’s PayPal account. 

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